Rustlers kicks off world cup final

Pictured: Dawn Meats Grannagh showcasing a range of Irish beef cuts to visiting South Korean delegation

The Rustlers brand is set to benefit from a fully-integrated advertising campaign this summer, including an ad during the World Cup Final

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Brand Central

Kepak Convenience Foods (KCF), has announced heavyweight investment for its market leading Rustlers brand.

The fully-integrated campaign includes a series of 30 and 20 second ‘One Finger Food’ TV commercials linking into live televised sporting events, including a spot in this summer’s World Cup Final on Sunday, 11 July.

The TV adverts will appear on RTE, a selection of Sky channels and Setanta Ireland.  KCF is urging retailers to capitalize on the growing demand for hot snacking products. For more details, including POS availability, call 00353 01 8822400.

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