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Florette's new Duo salad range stands out on shelf, by providing a mix of two lettuce leaves in convenient 750g grab bags

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Brand Central

8 September 2011

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FloretteFlorette’s new Duo salad range pairs popular mono leaves together in a handy 70g grab bag. Two mixes – Lambs Lettuce & Wild Rocket and Lambs Lettuce & Ruby Chard are on shelf in Dunnes and Musgrave respectively, both priced from €1.49.

Florette has been witnessing a distinct trend for consumers to buy more adventurous leaves because they want to be excited and inspired by their salad choices. The Florette brand stands out from the competition because it can be relied on by retailer and consumer alike for product excellence, resulting in market leading shelf life and the guarantee of freshness, quality and taste.

 

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