Guaranteed Irish celebrates 45 years of championing Irish business
Guaranteed Irish has unveiled new figures which show that global revenues generated by its 550+ members grew to €26.2bn in 2018, an increase of €350m in just 12 months. Turnover figures for sales in Ireland by member companies also increased last year – rising by 2.3% to reach €11.2bn.
Print5 February 2019
Revenues among Guaranteed Irish member brands grew to a massive €26.2 billion in 2018, a year-on-year increase of €350m. Turnover for sales in Ireland also grew in 2018, reaching €11.2 billion.
The strong figures come on the back of a relaunch of Guaranteed Irish last year, renewing its position as a champion of Irish business both at home and around the world. In total, Guaranteed Irish members – of which there are more than 550 – employ more than 71,000 people around the world – 43.3% more than in 2017. This figure represents not only staff increases among members, but that more than 200 companies joined the organisation in 2018. Members are also forecasting a further 5.8% increase in employment in 2019.
More than half of Guaranteed Irish member businesses are exporting goods or services, with major export territories including the UK, mainland Europe and the USA. Despite significant uncertainty around the possible impact of Brexit on international trade, almost one in five of those currently exporting expect this activity to increase by over 25% this year. Of those who are already exporting, 40 member businesses expect to expand their export activity into new territories in 2019.
The figures are being released as Guaranteed Irish celebrates 45 years of championing homegrown and international businesses in Ireland who make a significant contribution to the Irish economy and their local communities every year. Members are entitled to display the Guaranteed Irish symbol, which is awarded to companies which create sustainable jobs, contribute to local communities and are committed to Irish provenance.
To mark its 45th anniversary, Guaranteed Irish will host a 2019 ‘Better Your Business’ Activation Roadshow, a series of workshops across the country for local businesses nationwide. The workshops will give members an opportunity to discuss the key challenges and opportunities facing them over the next twelve months – including how best to prepare for and thrive in the face of Brexit.
The 2019 ‘Better Your Business’ Activation Roadshow will tour Dublin, Cork and Galway, Monaghan and Limerick, and, as well as discussing the local and international business environment, attendees will also hear how the Guaranteed Irish symbol can help them to enhance their business at home and abroad. Attendees will also learn how to maximise vital professional tools such as branding, public relations, and digital and online marketing.
Brid O’Connell, CEO of Guaranteed Irish, said the organisation is proud to be celebrating 45 years working with all types of businesses based in Ireland. “With significant challenges on the way – most notably Brexit – we’re determined to do all we can to support Irish business and safeguard Ireland’s reputation for quality goods and services at home and abroad,” O’Connell said.
The organisation will also be hosting ‘Guaranteed Irish month’ in March, to celebrate and showcase Ireland’s international reputation as a great place to work and do business. A range of other initiatives are also planned for 2019, so keep an eye on www.guaranteedirish.ie for regular updates, or on the Guaranteed Irish Facebook, Twitter and Instagram and Linkedin pages.
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