Sales of Jameson up 10% in six months
The Irish Whiskey brand saw 10% sales growth and 8% volume growth in its latest fiscal period
Print12 February 2015
Jameson performed strongly for the first six months of the fiscal year with 10% sales growth and 8% volume growth. The Irish whiskey brand also saw double/triple digit growth in 47 markets worldwide.
Commenting on the performance of Jameson parents company, Irish Distillers Pernod Ricard for the first six months of this fiscal year, Anna Malmhake, chairman & CEO said: “The six month period to the end of December 2014 was another positive one for Jameson worldwide with the continued global development of Jameson Irish Whiskey.
“In light of the publication of the heads of the Public Health (Alcohol) Bill by government, while we celebrate this global success, we are now more than ever focused on the concerns of our home market and the necessary cultural change required to address alcohol misuse in Ireland.
“Irish Distillers Pernod Ricard is committed to playing an appropriate role in the development and introduction of evidence-based solutions that will confront this serious issue head on.
“We are as ever committed to the responsible marketing of our products and we are already subject to some of the most stringent co-regulatory codes of practice on alcohol marketing and sponsorship anywhere in the world. We welcome the move towards statutory codes and we look forward to working with government on these.”
The Jameson Dublin International Film Festival recently announced that following a long and fruitful collaboration, Festival 2015 (19th – 29th March), will be Jameson’s thirteenth and final year as title sponsor of Dublin’s iconic film festival. Jameson began its title sponsorship in 2003 which initially ran for 4 years but due to its enormous success was extended on three occasions.
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