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Brand Central

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23 February 2018 | 0

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Bewley’s launches 100% compostable coffee capsule range

Bewley’s has become the first Irish company to launch a range of 100% compostable coffee capsules. The coffee market in general is growing at 1.6% year-on-year, while capsule sales are growing at almost 15% year-on-year. As convenient as these capsules are, they come with a cost to the environment due to their un-recyclable packaging. Made from renewable raw materials, Bewley’s new capsules break down into CO2, water and compost. As well as reducing the amount of packaging from the previous Bewley’s capsule range, there is less energy used and fewer greenhouse gases emitted during production of the new capsules.

Radio Days Ireland conference unveils new research into industry

88% of media buyers in Ireland listen to radio every day according to new research by the JNLR Committee and Choose Radio, a group which represents all of Ireland’s radio stations and helps to promote the medium of radio. The research was unveiled at the RadioDays Ireland conference which took place in Dublin’s Gibson Hotel this week. The event explored all the issues facing the radio  sector, its current position and viability in a digital world. The survey results highlighted that media buyers, whose role is to negotiate, purchase and monitor advertising space and airtime for their clients, listen to nearly two and a half hours of Irish radio on average each day.

Supermac’s commits to increased spending on Irish produce

Supermac’s has committed to an expansion plan for 2018, which includes more outlets around the country and an increase in spending on Irish produce. The company, which also owns and operates the PapaJohn’s pizza and SuperSubs brands, has committed to spend €32m this year, spending that will largely be driven by plans for six new stores around Ireland along with a commitment to spending on Irish produce. Supermac’s MD, Pat McDonagh made the announcement alongside IFA president Joe Healy.




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