Go Ahead! and Curves team up to flex marketing muscles

Go ahead
Go ahead

Go Ahead! customers can join Curves with 60% off the joining fee

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Brand Central

19 January 2011

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Ireland’s healthier biscuit brand, Go Ahead!, is teaming up with Curves, Ireland’s largest women only chain of health and fitness clubs, to offer consumers an exclusive deal for 60% off the Curves joining fee and your first 30 days free*.

Consumers can get their new year off to the right start by picking up a Go Ahead! snack in-store and taking their till receipt to any Curves club nationwide to avail of the offer.

Go ahead! has carefully selected a balance of ingredients to create its on-the-go range and now its golden baked bars with a tasty fruit filling, contain 50% less saturated fat, as well as having no artificial flavours or colours. In addition to the reduced saturated fat, the reformulated range will now contain a selection of vitamins including calcium, iron, niacin, riboflavin (B2), vitamin B12, vitamin D, vitamin B6 and thiamin (B1).

The Go Ahead! range includes Go Ahead! Crispy Fruit Slices (Apple & Sultana, Orange & Sultana, Forest Fruits); Go Ahead! Yogurt Breaks (Forest Fruits, Tropical, Blueberry and Strawberry); Go Ahead! Bakes now with 50% less sat fat (Raspberry, Apple and Strawberry); Go Ahead! Golden Crunch. For more details visit www.goahead.co.uk

 

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