Tesco Ireland overcharged shoppers on tech products

Tesco UK plans to "simplify" its Customer Service operations in the coming months

Flashdrive found to carry an overcharge of more than €42 for Irish shoppers



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25 August 2016

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Tesco Ireland has significantly overcharged customers on certain tech products, according to an investigation carried out by Laura Lynott of The Irish Mirror.

The newspaper reported one of the highest overpriced items was a 64 gb Cruzer Sandisk flash drive, charged at €69.99. The same item carried a price tag of just  €27.92 in the retailer’s UK stores – a €42.07 overcharge for Irish customers.

Tesco Ireland has since guaranteed that this product will now be charged at €28.

Worryingly, the report claimed almost an entire shelf of computer flash drives and memory cards were overpriced in at least one Tesco store, compared to either Tesco UK comparisons or UK prices elsewhere.

After confirming the new price of the aforementioned flashdrive, a spokeswoman for Tesco Ireland responded: “Our commercial team have investigated the matter and have identified a small number of additional products in the range that required pricing updates.”

“This has now been rectified and is being rolled out across all stores today.

“These products are low volume and sold in larger Tesco stores only.

“We’re happy to offer a full refund to any customer on one of these products if they return to the store with proof of purchase.”

Dermott Jewell of the Consumers’ Association of Ireland said the findings “highlight an exceptionally poor quality of internal auditing at Tesco Ireland”.



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