Tayto to donate €1 from every sandwich sold to LauraLynn Children’s Hospice

Niamh Kearns from Rathfarnham selling Tayto sandwiches at Arnotts (Pic: Jason Clarke Photography)

LauraLynn to benefit from the Tayto Pop Up Crispmas Workshop, located in the iconic Arnotts on Dublin's Henry Street

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Brand Central

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5 December 2016

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Tayto will donate €1 from every €3 sandwich sold in the Tayto Crispmas Workshop to LauraLynn Children’s Hospice from 1 – 24 December. This announcement is part of LauraLynn being the first dedicated Arnotts Charity of the Year, with Arnotts committed to raising €25,000 for the hospice and supporting its initiatives in various ways over the next year.

The Pop Up Crispmas Workshop is located in the iconic Arnotts Christmas windows on Henry Street and Arnotts Festive Flavours Market in the Lower Basement. The window design has been inspired by Santa’s workshop in the North Pole and has been custom-furnished and decorated to Mr. Tayto’s high standard!

The window has the original Tayto Crispmas Sandwich, in four different Tayto-tastic flavours; The Cheese and Onion Crispmas Classic, The Salt and Vinegar Santa Sambo, The Smokey Bacon Bells Buttie and the Prawn Cocktail Tinsel Treat. Exclusive Tayto gift boxes, bags and advent calendars are also available. Here you can see the Taytotimelapse video and how the Crispmas Workshop was created: https://www.youtube.com/watch?v=Ev1YCY2iKC0&feature=youtu.be

LauraLynn opened in September 2011. Through its hospice facility in Leopardstown and the LauraLynn@HOME programme, it provides a range of services, including symptom management for children; music and play therapy; psychological support; family and sibling camps; short breaks and end of life care.

“LauraLynn Children’s Hospice provides a fantastic service to children and their families at a truly difficult time,”  said Carol McCaghy, senior brand manager for Tayto. “Tayto are proud to support their continued work by donating €1 from every Tayto crisp sandwich sale in Arnotts this December.”

Sharon Morrow, CEO, LauraLynn added: “LauraLynn provides hospice care to 170 children with life limiting conditions and their families.  In order to do this, we must raise €3.5 million every year and this is only possible through the generosity of supporters like Tayto and Arnotts.”

 

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