Tayto puts Irish surnames on packs

Made using Tayto's original Cheese & Onion recipe, the same iconic flavour that has been loved by generations since 1954

Tayto launches limited-edition Cheese & Onion packs featuring 12 popular Irish surnames, adding a personal twist to snacking

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Tayto is bringing a personal twist to Ireland’s favourite crisp with the launch of its new limited-edition “Grab a Tayto with…” campaign.

For a limited time, 12 of Ireland’s most popular surnames will appear on Tayto Cheese & Onion impulse packs, giving crisp lovers the chance to spot their own name, or that of a friend or family member on shelves nationwide.

Sharing a smile

Whether you’re a Murphy, Kelly, Walsh or O’Brien, the campaign is all about sharing a smile, gifting a pack to someone special, or simply keeping an eye out for your surname on your next trip to the shop.

Made using Tayto’s original Cheese & Onion recipe, the same iconic flavour that has been loved by generations since 1954, the limited-edition surname packs celebrate the connections that bring people together, adding an extra layer of fun to Ireland’s favourite crisp.

The 12 featured surnames are:

· Byrne

· Doyle

· Kelly

· McCarthy

· Murphy

· O’Brien

· O’Connor

· O’Neill

· O’Reilly

· O’Sullivan

· Ryan

· Walsh

The limited-edition Tayto Cheese & Onion surname packs will be available in stores nationwide while stocks last.

Read more: Tayto launches new Limited Edition Candy Floss flavoured crisps

© 2026, ShelfLife by Ryan Brennan

Read More: Tayto

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