Stapleton’s bakery rolls into Aldi in new €3.5m per annum deal

Joe Stapleton, owner, Stapleton's Bakery and Peter Bough, buying director, Aldi Ireland

New state-of-the-art pitta bread oven for product exclusive to Aldi

Print

PrintPrint
News

14 November 2019

Share this post:
 

advertisement



 

Tipperary-based craft bakery Stapleton’s has secured a new contract worth €3.5 million annually with Aldi to supply its 139 Irish stores.

The new deal will see Stapleton’s provide Aldi will a variety of award-winning own-label breads and continue to commercially bake the winning recipe from the National Brown Bread Baking Competition.

Based in Roscrea, Co. Tipperary, Stapleton’s has supplied Aldi since 2011. The relationship has grown considerably over the past eight years, with the volume of product supplied to Aldi growing by 7.5% over the last 12 months. Established in 1970, the family-run bakery now employs 100 staff including 15 craft bakers.

The new contract with Aldi comes at an important time for Stapleton’s as the bakery continues to expand and invest. Stapleton’s, in partnership with Aldi, has invested in a state-of-the-art new production line to produce Handmade Irish Pitta Bread exclusively for Aldi’s 139 stores. The brick oven pitta bread line, sourced in the Middle East, is thought to be one of the only one of its kind in an Irish commercial bakery allowing Stapleton’s to produce fresh, authentic pitta bread which is out of this world. The Irish handmade Pitta Bread is now available in Aldi stores priced €0.89 per pack of six.

Owner Joe Stapleton described the relationship with Aldi as “a key driver” of the bakery’s innovation and expansion. “Seeing growth year-on-year for our craft products baked the traditional way is a huge success and something we’re all very proud of,” he said.

“Stapleton’s has been a trusted supplier to Aldi for years, so we are delighted to see the company secure a new €3.5m deal,” said Aldi’s group buying director, John Curtin.

“The new brick oven pitta bread machine Stapleton’s has invested in helps meet Aldi customers’ growing demand for new tastes and innovative products,” Curtin added.

 

 

advertisement



 
Share this post:



Back to Top ↑

Shelflife Magazine