PRL becomes platinum partner of The Sales Institute
PRL, which provides multi-temperature logistics, freight and warehousing services to the FMCG sector and beyond, has announced that it is to become Platinum Partner of the Sales Institute in 2019.
20 November 2018
PRL will become a Platinum Partner of the Sales Institute in 2019, an exiting next step to the two organisations’ relationship that will see the freight and warehousing service continue its sponsorship of the successful FMCG Director Series, as well as exhibiting at the National Sales Leader Summit. PRL will also be able to tap into the Sales Institute’s unrivalled network of sales leaders, offering exceptional peer-to-peer marketing opportunities.
Michael Finlay, managing director of PRL In-Market Solutions and Integrated Services, said the company is delighted with the new Platinum Partnership. “This development supports our ability to showcase our outsourced service solutions for brands,” Finlay said, “and also enhances our networking capabilities and further leverages our ability to tap into the Institute’s training programmes.”
Dave Malone, membership services and marketing director of the Sales Institute addsed that PRL is an “ideal match” for the Sales Institute.
“PRL is at the cutting-edge of excellence and innovation in the FMCG sector,” Malone said. “Its continued and expanded sponsorship partnership will assist the institute in running the most relevant and insightful FMCG sector leadership events for our members.”
PRL is Ireland’s leading provider of multi-temperature logistics, freight and warehousing services to a range of industries including FMCG, drinks and foodservice, alongside a range of additional service provisions such as in-market solutions, brand activation and more. To learn more about the company, visit www.prl.ie.