Marketing Bites
Print27 October 2016
Canine champions ‘in the picture’ to be crowned Face of Brandy 2016
A border collie from County Galway, a cockapoo from Belfast and cross breeds from Dublin and Killarney (including Nutmeg, pictured here) have been chosen from hundreds of entries to represent Connaught, Ulster, Leinster and Munster in the overall final in a bid to be named Face of Brandy 2016. The overall winner will star on selected packs of Brandy Dog Food for three months with all four finalists winning a dedicated photoshoot with their prize pet, a printed photo in presentation box and, of course, a supply of Brandy Dog Food.
“Taste the Atlantic” Oyster Exhibition opens in Lissadell House, Sligo
Bord Iascaigh Mhara (BIM), the Seafood Development Agency, and Lissadell House officially launched the ‘Taste the Atlantic – a Seafood Journey’ oyster exhibition in the stable rooms of the beautiful Lissadell House, Sligo this week. Attended by over 45 oyster producers from around our coast, the exhibition follows the successful launch of the ‘Surf Coast’ route of Taste the Atlantic in Lissadell House in June of this year. This dedicated seafood trail, developed by BIM and Fáilte Ireland aims to educate visitors and Irish consumers as to how our seafood is caught and farmed.
Wolf Blass celebrates 50th birthday by urging shoppers to “Chase the Cap”
Wolf Blass is offering shoppers instant win rugby-themed prizes as it launches a new marketing campaign, seeking to build on its continued success in Ireland. The brand, distributed by Findlater Wine & Spirit Group, has launched “Chase the Cap”, a Through The Line campaign featuring an instant-win mechanic on limited edition bottles of Wolf Blass Yellow Label. Shoppers will find a message under the cap of their bottle to see if they have won – prizes include luxury European Rugby Weekends for two, as well as other rugby-themed prizes and premium Wolf Blass wines.
Another win for Spice Devils at the first South Dublin County Business Awards 2016
Spice Devils won its fifth award of the year at the Start-up/New Business Category of the inaugural South Dublin County Business Awards 2016, held at the Citywest Hotel in Dublin on 21 October. The Awards were presented by the Mayor of South Dublin, Mr Guss O’Connell, at a glittering gala night also attended by An Tánaiste and Minister for Justice and Equality, Frances Fitzgerald TD.
Cooking is a call to Act: Food on the Edge 2016
Galway hosted some of the world’s finest chefs this week at the Town Hall Theatre, where they discussed their thoughts on the future of food, making a difference in their kitchens and how they are continually inspired to do better. Speakers included JP McMahon and Massimo Bouttura, the three-Michelin star holder whose restaurant topped the San Pellegrino World’s 50 Best Restaurants 2016) and many more.
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