Heineken Rugby Club returns

Heineken Rugby Club is back to celebrate the excitement and sociability of rugby
Heineken Rugby Club is back to celebrate the excitement and sociability of rugby

This month, Heineken Rugby Club returns to the homes of shoppers across the country to celebrate the sport and all its unique atmosphere.

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Brand Central

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7 March 2018 | 0

This March, Heineken Rugby Club returns to celebrate the excitement and sociability of the rugby occasion in the homes of shoppers across the country.

Heineken Rugby Club has a brand new look and feel to create and bring excitement to your outlet and create awareness of upcoming big rugby match days. The brand will bring various activations to life in outlets whereby shoppers can win exclusive Heineken Rugby Club merchandise and prizes in-store.

The campaign will be supported by a brand new TV campaign featuring French rugby legend Serge Betsen, digital, social and outdoor activity.

Heineken will also support participating outlets through a range of impactful POS and in-store theatre over the course of the campaign.

Heineken Rugby Club is guaranteed to drive rugby fans in store so join the club today at www.heinekenrugbyclub.com, where you’ll find details on upcoming matches, city guides, fan-stories, and your personal “wallet” giving you exclusive rugby rewards and chances of winning match tickets and merchandise for your favourite team.

Please ask your Heineken representative for more information.

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