Blackwater Distillery secures contract to supply Aldi Australia, UK and Ireland
Aldi's project to secure more and more exclusive alcohol brands continues, with the supermarket chain inking a deal with Waterford’s Blackwater Distillery, producer of award-winning gins.
Print18 June 2019
Waterford’s Blackwater Distillery will have its multi-award-winning gins sold in Australia thanks to a new lucrative international contract with retailer Aldi. The distillers secured a new contract worth over €3 million to supply its premium gins to Aldi’s 1,500 stores in Australia, the UK and Ireland.
The announcement was made as Blackwater Distillery opened a new €1.5m extension to its facility in Cappoquin, Co. Waterford, creating seven new jobs. Blackwater Distillery’s Boyle’s Classic Gin and Boyle’s Raspberry Blush Gin will be sold exclusively in Aldi Australia’s 527 stores for the first time.
Blackwater Distillery has partnered with Aldi since 2016, developing the private-label Boyle’s Gin brand exclusively for the retailer’s Irish and UK markets.
The volume of product supplied by Blackwater Distillery to Aldi has grown by almost 900% over the past two years, with Aldi selling 140,800 bottles of the Boyle’s Gin range in 2018 across the UK and Ireland.
Peter Mulryan, CEO, Blackwater Distillery, said that the new contract to supply Aldi Australia is hugely exciting for the business. “It will be our latest spirit on sale on the other side of the globe,” he said, “meaning we are now stocked in nearly 1,500 Aldi outlets.
“Our partnership with Aldi has helped us quadruple our sales since 2016,” Mulryan continued, “and has also provided the certainty to invest in and expand our business. Our new €1.5m extension will increase our capacity by 400%, while also providing on-site bottling facilities for the first time and a visitor centre.”
The success of Boyle’s Gin with Aldi shoppers has seen the range of products produced by Blackwater Distillery for Aldi grow to seven including; Boyle’s Classic Gin, Boyle’s Raspberry Blush Gin, Boyle’s Alchemy Gin, Boyle’s Sloe & Damson Gin Liqueur, Dolmen Poitin, Woulfe’s Vodka and Boyle’s Gin Tasting Set.
Aldi now accounts for almost 50% of Blackwater Distillery’s annual sales.
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