SuperValu joins forces again with Graham Norton for exclusive wine offering

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Over a riotous afternoon blending session, Invivo and top talk show host Graham Norton created Graham’s 2016 Sauvignon Blanc and a Graham Norton Shiraz



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12 August 2016

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Renowned TV host and leading celebrity Graham Norton has teamed up with SuperValu for a second successive year to launch his new blend of Sauvignon Blanc wine which will be available from early September exclusively in SuperValu stores nationwide. On the success of the award-winning 2015 Sauvignon Blanc wine, Graham will also be launching his new Shiraz wine in early November.

He’s stomped New Zealand grapes on the set of his famous show and blended Marlborough Sauvignon Blanc into an award-winning wine at his London apartment. This year, though, top talk show host Graham Norton and Kiwi winemakers Invivo headed to Graham’s homeland to work their winemaking magic: Bantry House in County Cork, Ireland.

Invivo co-founder Tim Lightbourne and winemaker Rob Cameron travelled over 20,000km to Norton’s summer holiday town– complete with their precious cargo of six distinctive Marlborough Sauvignon Blanc pressings. Then, over a reportedly riotous afternoon blending session, the trio created Graham’s 2016 Sauvignon Blanc and new for 2016, a Graham Norton Shiraz.

Long-time sauvignon blanc fan Norton was well pleased with the result, but surprised the Invivo crew by inviting a lucky handful of Co. Cork locals to pass judgement on the blend. Their verdict? “Very drinkable…I could drink a lot of that” and “absolutely lovely”.

Graham Norton’s Own Sauvignon Blanc has been a hit for the New Zealand winemaker, with production increasing by 50% since 2015 to meet expected demand. Last year, the wine sold over 500,000 bottles in Australia, New Zealand, UK and Ireland.  In Ireland meanwhile, the Graham Norton Sauvignon Blanc has become one of the bestselling white wines in just 12 months. With final production expected to yield well near 1 million bottles this year, honorary winemaker (and Invivo shareholder) Norton has plenty of reasons to be chuffed.

Graham Norton Sauvignon Blanc will be available exclusively in SuperValu Stores nationwide from early September and Graham Norton Shiraz will be available from early November. For those interested in learning more about how the wines were made, a video can be viewed here.




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