Strong Roots wins Local Enterprise Award
Innovative frozen food brand Strong Roots has won the Local Enterprise of the Year Award at the Irish Times Business Awards 2019 in association with KPMG.
Print14 May 2019
Strong Roots, the frozen food brand founded in 2015 with the aim of expanding the healthy offering within the frozen category, has been named Local Enterprise of the Year at the Irish Times Business Awards 2019, in association with KPMG. The other nominees for the award included East Coast Bakehouse, Diaceutics and Teeling Whiskey.
Strong Roots’ healthy frozen vegetable product range includes kale and quinoa burgers, roasted beetroot wedges and sweet potato fries. The company, which recently entered the UK market, is now focusing on cracking the US market, having already agreed deals with three major US chains to distribute its goods at more than 3,000 stores.
It expects revenue of about €20 million this year, growing to €100 million by the end of 2022.
This is the second year of the Irish Times Business Awards, which recognise excellence and outstanding achievement in Irish business. Addressing to the 300 guests who attended the Awards ceremony in the Mansion House, Minister for Finance, Paschal Donohoe, said that Ireland’s recovery in recent years is, among other thing, inextricably linked to the willingness of companies to work hard and embrace innovation. “This is evidenced in the winners the Irish Times Business awards,” he said. “There is much to be celebrated and acknowledged in respect of the companies and individuals who have excelled this past year, and tonight is fitting recognition of their combined achievements.”
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