Relaunch of Patterson’s Londis Foxrock

Patrick Patterson, owner, Londis Foxrock with George Hook, Broadcaster and Bobby Kerr, chairman of Insomnia Coffee and Conor Hayes, Londis sales director

Foxrock store showcases the new Londis design concept



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1 November 2016

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Patterson’s Londis in Foxrock has recently completed a revamp of the store and the official relaunch took place on 28 October.

Patterson’s revamped Londis store has a number of new elements to it including a new fresh food offering called Londis Deli, which focuses on an improved range of healthy, fresh fare. They have also added an impressive home bakery section and are serving premium coffee brand, Insomnia.

The main focus of the revamp was to showcase the new Londis store design concept and to enhance the range of fresh food options in-store and also extend the wine and beer offering.

A great crowd turned out to congratulate retailer Patrick Patterson on his new look store. To the delight of the locals, broadcaster George Hook and entrepreneur Bobby Kerr, Chairman of Insomnia Coffee were in attendance as special guests and spent time chatting and taking photos with customers before cutting the ribbon. There were refreshments and tastings in store throughout the day and one local customer won the prize draw for a weekend in Powerscourt Hotel. There was also children’s entertainment including balloon modelling and face painting. Three lucky children were thrilled to receive Smyth’s Toy Vouchers for winning a Halloween Colouring Competition that had been running in store for the past month.

“We have made considerable investment in the store in the past year,” Patterson said. “Fresh food is a massive focus for us and I believe our new offering makes us stand out. I think the investment in the store will better service the community in the years ahead”.

Conor Hayes, Londis sales director had high praise for the work done by Patrick and his team. “Patrick Patterson is a long established Londis retailer of over 20 years. Patrick has embraced all of the new concepts that BWG Foods (owners and operators of the Londis brand) have brought to Londis such as Londis Deli, Insomnia coffee and a new bakery. These concepts complement the brand’s new look and feel of the store. We are very proud of what Patrick and his staff achieved here.”

Patterson’s Londis has been serving the Foxrock community for the past 22 years. There are ten staff employed in the store. It is open Monday to Friday, 7am – 9pm and Saturday and Sunday, 7.30am – 8pm.



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