New Subway menu increases vegan choices with new sustainable packaging

Customers can now order Subway’s Plant Patty in a wrap loaded with veggies

Menu includes new plant-based menu icon – making it easier for guests to identify these items

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Brand Central

20 October 2020 | 0

Vegans, vegetarians, flexitarians and those looking to reduce their meat-consumption now have even more choices at mealtimes, as Subway launches its new ‘Make Any 6” Sub a Wrap or Salad’ menu.

With all 6-inch subs, including two plant-based options, now available to order as a wrap or salad, fans of the Meatless Meatball Mariana or the newly named Plant Patty now have more choice than ever. Customers can now get a Meatless Marinara on a bed of salad greens, or Subway’s Plant Patty in a wrap loaded with veggies.

Subway’s sell-out Meatless Meatball Marinara sub recently won Best Vegan Sandwich at PETA’s 2020 Vegan Food Awards. Hosted for the eighth consecutive year, PETA’s Vegan Food Awards recognise best in category meat-free food launches.

The new menu choices have launched alongside the introduction of new sustainable salad box packaging. Supporting the brand’s commitment to reducing its single plastic consumption, Subway has replaced plastic salad bowls and lids with a new sustainable cardboard salad box – removing 461 tonnes of single use plastic from its supply chain across Ireland and the UK in the process.

The new salad boxes began their roll out across Ireland from 30 September and are a continuation of Subway’s commitment to its Fresh CSR Agenda of ‘Serving Guests Sustainably, Sourcing Responsibly, and Supporting Communities’.

The menu update also includes the launch of a handy new plant-based menu icon – making it easier for guests to identify which items on the menu are plant-based.

 



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