Grocery industry gets active at Grocers Fun Run

More than 800 participants took part in the latest Grocers Fun Run

Industry showed huge support for the latest Grocers Fun Run, with over 800 people participating in this year’s event, more than double the numbers last year.



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20 April 2018

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The Irish Grocers Benevolent Fund, in conjunction with Pop Up Races, held the second Grocers Fun Run charity race event in the Phoenix Park, Dublin on Sunday, 8 April.

Sponsored by Keelings, the Grocers Fun Run is a fun family initiative set up by the IGBF, which invited people from the grocery industry, along with their families and friends, to participate in a 10k or 5k run/walk.  The industry turned out in large numbers, with over 800 people participating in this year’s event, more than double the numbers last year.

While the purpose of the event is family fun, this year saw the introduction of a 10k option for more serious runners within the industry. However, for those simply out for a fun and active morning, people had the option of running or walking the 5k route.  Thanks to the support and organisation of FMI, the events area included face painting and nail painting for the kids as well as a photo booth supplied by Canon.  And again, Elite Fitness were there to motivate all runners at the starting line.  The main sponsor Keeling’s was on hand to provide fruit for all participants and the event was also generously supported by companies within the industry, sampling LOR coffee, East Coast Bakehouse cookies, Fulfil bars and Delifrance pastries to name but a few. All participants received a grocery goodie bag, t-shirt, a medal and refreshments provided by LR Suntory.

“We were delighted to be involved for a second year in the sponsorship of the GFR fundraising initiative for the IGBF,” said Conor Kilduff, marketing and commercial director for Keelings. “This is a fun event for all the family and encourages people from within our industry to get out and active for a great charity cause. Pop Up Races have again done a superb job in hosting this run on behalf of the IGBF charity.”

John Moane, IGBF president, said: ‘This year’s turnout has been phenomenal and we are hugely thankful for this support from people within the industry.  Now a firm favourite within the IGBF annual calendar, it is lovely to see an event which allows people to bring their families and even their pets along to participate in. It’s important for the IGBF to widen the opportunities to fundraise and this event is a perfect way to introduce a whole new generation of people to our charity”.

Joe Wogan, chairperson of the run added: “We couldn’t host an event like this without help from the many companies within our industry who participated in the run, registering staff teams.  We were also supported by suppliers who provided sampling on the day or product for our goodie bags – Mondelez, East Coast Bakehouse and PepsiCo to name but a few.  And again, with the help of the team at FMI, who manned the stations, entertained the kids and organised registrations, the day went off without a hitch”, no mean feat with over 800 runners participating alongside a number of four legged friends”.

The IGBF has been serving the Irish grocery industry since 1981 by providing an important industry network and organizing fundraising initiatives in order to donate essential financial relief to members of the trade and their families.

To register interest for the next Grocers Fun Run event, visit



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