Errigal Bay secures €4 million deal with Lidl Ireland
New deal will see Donegal-based seafood processor supply Lidl stores in seven European countries
Print16 December 2020
Lidl Ireland has agreed a €4 million supply deal wit wild Atlantic seafood processor, Errigal Bay.
The deal will see 670 tonnes of Errigal Bay whole Irish crab, crab claw, langoustines, bulot and velvet crab products exported to mainland Europe and stocked in more than 3,250 Lidl stores in Spain, Portugal, France, Cyprus, the Netherlands, Romania and Sweden as part of the retailer’s 2020 Christmas offering.
Errigal Bay is Ireland’s largest processor of wild Atlantic Shellfish, exporting a range of premium quality seafood products, including crab, scallop, whelk, prawns, langoustine and lobster from their processing facilities in Donegal and Wexford.
As a certified member of Origin Green, the world’s first national sustainability programme, Errigal Bay employs more than 200 people in its processing facilities.
The partnership with Lidl allows for continued commitment to long-term environmental sustainability, with all products caught and packaged close to source, within reach of their fisherman partners and Atlantic coastal waters.
Minister for Agriculture, Food and the Marine Charlie McConalogue welcomed the news.
“It is encouraging to see such recognition and investment in Irish food suppliers like Errigal Bay from such a prominent retailer as Lidl,” Minister McConalogue said. “It has been a challenging year for many, and our seafood sector continues to face many challenges. However, deals such as this with Irish premium quality seafood products being exported to additional stores across seven European markets supports and helps sustain our local fishing communities and partners.
“It is heartening that local Donegal companies who provide quality Irish seafood products earn further opportunities that allow their resources and communities to continue to develop and prosper,” he added.
Having partnered with Lidl for 13 years, Liam Young, CEO of Errigal Bay, spoke of his announcement about the new deal.
“We are very excited about the opportunity to grow and expand our partnership, entering into Lidl markets across Europe for the Christmas period and to increase our footprint in the Irish store network also,” Young said.
“This commitment will allow us to continue to strengthen and grow our employee numbers in rural communities that need investment and employment,” he added.
Related Articles
A twin triumph for the IGBF fun run →
Musgrave MarketPlace invests €2.5m in Ballymun Food Emporium upgrade →
Aldi introduces Mamia First Infant Milk →
Fans 0
Followers