Energise your ice-cream sales

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Smooch's "shake bar" area for the retail format has achieved rapid growth since its launch last year


Brand Central

21 June 2011

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SmoochThe trend of milkshake bars reached Ireland last year, with shakes being the coolest product on the ice-cream market. In order to assist shops to capitalise on the milkshake opportunity, Smooch launched a “shake bar” area for the retail format. Introducing the express concept of a milkshake bar in-store was a response to the increasing demand for an affordable treat on the go. Smooch’s rapid growth is due to its striking visual appeal, creative marketing programmes and superior menu line-up. Each Smooch location features a menu of real dairy whipped ice cream, toppings, mix-ins, and sauces.

For more information please contact Dairyglen Products Ltd. on 1890 2000 52. Email:info@dairyglen.ie or check out www.mysmooch.ie/shakebar



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