Irish Daily Mail teams up with IRFU as official sponsor of Irish Women’s Rugby Team
The Ireland team has qualified for the Rugby World Cup which will take place in England this year
Print26 February 2025
dmg media, publisher of the Irish Daily Mail, has announced sponsorship of the Ireland Women’s Rugby Team through its key female focused brand, EVOKE.ie.
Ireland kick off their Guinness Women’s Six Nations campaign against France on Saturday, 22 March.
Commenting on the announcement, Paul Henderson, CEO, dmg media, publisher of EVOKE, said: “We are excited to collaborate with the Irish Women’s Rugby Team.
“This is a significant moment for Irish Rugby as they celebrate their 150th anniversary, and the women’s team prepares for the upcoming Guinness Women’s Six Nations and the World Cup in England this autumn.”
‘The Sport for Business’
Speaking on ‘The Sport for Business’ podcast, Henderson emphasised the combined three point six million monthly audience reached though dmg media brands in Ireland and how the Ireland Women’s Rugby Team will get increased exposure across all the dmg channels.
The Irish Daily Mail and the Irish Mail on Sunday continue to be big sellers for Irish news retailers.
EVOKE is part of the dmg media portfolio of brands and is Ireland’s premier website for Irish Women reaching over 1.1 million readers every month.
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