Aldi launches spooky Halloween Advertising campaign

Aldi's spooky Halloween ad campaign is colourful and ambitious

Recent years have seen Halloween take on a new lease of life in Ireland, as fancy dress parties and trick-or-treating are celebrated in neighbourhoods across the country.

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Brand Central

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3 October 2019 | 0

Irish retailers have capitalised on this new-found Halloween spirit, including Aldi, which has launched a brand new marketing campaign highlighting all of the decorations, costumes and treats on offer in supermarkets across Ireland.

The ad has been made to appeal to Halloween fans of all ages, and includes the instantly recognisable Backstreet Boys song “Everybody”.

The location of the shoot was the stone-built moated Allington Castle in Kent, just north of Maidstone, in England. Built in 1299 it is rumoured to be haunted and therefore was an ideal location to shoot a new Aldi Halloween advert!

Click here to see the ad, or keep an eye out on national TV to catch it soon!

 

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