Irish firm Buymie expands into the UK with Co-op partnership
Covid-19 spurs hiring of additional 200 'personal shoppers' with company on track to double delivery network in Ireland
26 May 2020
Buymie, the personalised online grocery delivery provider, has teamed-up with Co-op to offer same-day home grocery deliveries and full personal shopping services across Bristol as a first UK city deployment.
In Ireland meanwhile, Buymie expects to create 200 personal shopping jobs over the next six months including 30 drivers recently hired due to increased demand on the service during Covid-19 restrictions.
“We’re absolutely thrilled to be announcing our official launch into the UK, with our flagship retail partner the Co-op,” said Devan Hughes, CEO and co-founder of Buymie. “This marks Buymie’s first international expansion and a major milestone for the business as we expand rapidly in Ireland. 2020/21 will see rapid expansion the same day-delivery channel as consumers confront a new reality for the foreseeable future.”
The move is the first partnership in the UK for Ireland-based Buymie, whose mobile app allows customers to book same-day, tailored grocery deliveries straight to their front door.
The same-day delivery service will now be available to over 200,000 households across Bristol and its surrounding suburban area.Users of Buymie’s app can select a grocery store, then the products they wish to purchase, and lastly select a convenient delivery slot. Buymie customers have no limitation on basket size. A personal shopper is then appointed, which according to the company, “allows for seamless communication during the shopping process, ensuring the best substitutions and highest quality fresh produce are selected”.
Since first launching in the Dublin market in 2016, Buymie has become the market-leader in same-day grocery delivery.
The service sits alongside Co-op’s own same day online delivery offer and dedicated online shop, coop.co.uk/shop, which the convenience retailer expects to be available from 650 stores in communities across the UK by the end of 2020.
Co-op customers using the Buymie app available from app stores on iOs and Android can choose from around 4,000 products, with no limit on overall basket size. In addition to deliveries being made in as little as one hour, 60 minute slots can be selected up to seven days in advance.
Buymie customers are also able to note specific preferences on their orders, and can arrange a personalised call if items are out of stock.
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