Global Water Drinks Congress in October to go ‘Beyond Hydration’

Impact of Covid disruption, health appreciation and environmental urgency, will be key topics under discussion

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17 August 2021 | 0

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The first group of speakers has been revealed for this year’s 18th Global Water Drinks Congress, which will be held on 19-21 October 2021 online.

A keynote address will be given by president of Nestlé Waters Muriel Lienau, who is also president of Natural Mineral Waters Europe.

Other speakers include the new chief executive of newly listed Flow from Canada, as well as the chief executive of newly formed Acqua Vera in Italy.

Rising global players Niagara from the United States, Highland Spring from Scotland and Kirin from Japan will also share their experiences, as will US success stories including Talking Rain, Voss and Tesla.

They will be joined by leading analysts and advisers Beverage DigestKantar and KPMG.

The congress is sponsored by several leading global industry suppliers – platinum sponsor Ball Corporation, gold sponsor Sidel and bronze sponsor CCL. Typically attracting 150-200 participants from all over the world, the event aims to provide a complete overview of the water drinks market and developments.

Organising the event, Richard Hall, chairman of food and drink consultancy Zenith Global, commented: “The market for water changed dramatically in the past two years with Covid disruption, health appreciation and environmental urgency. On top of this, companies have been shaking out and exploring new space.

“Hydration is so vital and now everyone is going ‘Beyond Hydration’, which is our Congress theme,” he continued. “But where beyond?  That is the question we shall be seeking to answer.”

The 18th Zenith Global Water Drinks Congress will also celebrate the 2021 Global Water Drinks Awards. All sessions will be recorded for review after the event.

The full programme and booking details are available online at  http://www.zenithglobal.com/events/gwdc2021.

 

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