Fit Foods launches category-first Lasagne Mac & Cheese ready meal
New innovation by Ireland’s number one ready meal brand launches nationwide
27 April 2026
A Lasagne Mac & Cheese ready meal has recently been launched by Ireland’s number one ready meal brand Fit Foods, arriving in stores across Ireland and the UK this month.
Fit Foods’ Lasagne Mac & Cheese is the first ready meal range of its kind in Ireland.
Tapping into the growing trend for hybrid comfort foods, the innovative NPD combines two of the world’s most loved pasta dishes into one indulgent, yet balanced chilled ready meal, available in three flavours: original, smoky BBQ and chipotle.
Classic flavours
Lasagne Mac & Cheese layers rich, cheesy macaroni with classic lasagne-style flavours to create something entirely new for shoppers and pasta lovers; a mash-up of two iconic dishes, delivering ultimate comfort food with high protein, low fat and flavour credentials.
Fit Foods range of chilled ready meals balance nutrition and flavour for everyday healthy eating.
With over 35g of protein and under 500kcals, Fit Foods’ Lasagne Mac & Cheese range meets growing appetite for healthy ready meals that taste great and bring something new and exciting to everyday convenience.
This is comfort food done properly: recognisable clean ingredients, bold flavour and a recipe crafted at scale without losing the essence of home cooking.
“We love disrupting the category and Lasagne Mac & Cheese is one of our most exciting innovations yet,” says Gillian Clarke, marketing director at DMC Foods, the family-run ready meal producer that owns Fit Foods.
“Both hugely popular comfort pasta dishes, combining these recipes felt natural and a great fit for our brand – it captures the fun and boldness Fit Foods is known for.
“But what matters most to us is that the food delivers.
“Consumers want meals that taste great and are made with natural ingredients they know and trust.
“Our Lasagne Mac range delivers just that.”
Fit Foods is part of DMC Foods, a family-run Irish manufacturer and one of the country’s largest ready meal producers.
Founded on the belief that scale and quality can go hand in hand, DMC Foods creates meals using real ingredients and straightforward kitchen-style recipes, proving that producing food at scale does not mean compromising on taste, standards or transparency.
Founded by the O’Leary family at Dublin Meat Company, Fit Foods pioneers the “everyday health” category.
Its success has helped shift the Irish ready meal market from being dominated by private label to a more even split between branded and own-label meals, attracting younger and more affluent shoppers.
The introduction of Lasagne Mac & Cheese is the first time DMC Foods has launched a new SKU in Ireland and the UK simultaneously.
Gillian added: “In Ireland we have launched the meal with the campaign “Genie Mac, it’s Lasagne Mac!”
The Lasagne Mac ‘N’ Cheese will be available in Tesco ROI, Tesco NI, Dunnes Stores, BWG stores as well as in Morrisons UK, from mid-April, reinforcing Fit Foods’ commitment to bold flavour innovation, trusted ingredients and high-quality ready meals that fit real life.
For more information on DMC Foods visit dmcfoods.ie/ or fitfoodsforlife.com.
Read more: Tesco results statement – Geoff Byrne
© 2026, ShelfLife by Ryan Brennan



Print



Followers 0
Fans 0
Followers