Findlater & Co launches all-sustainable wine portfolio
The second 'Give Wine A Future' portfolio tasting event will be held on 5 March at Dublin's Shelbourne Hotel
23 January 2024
Findlater & Co proudly has announced a significant shift in its business approach: starting this year, its portfolio will exclusively feature sustainable wineries.
“This move signifies our strong commitment to environmental responsibility and our leadership role in guiding the wine industry towards a more sustainable future,” the company said in a press statement.
The decision is in line with its ‘Give Wine A Future’ movement, which was established in 2021 in response to the climate emergency, supporting wine producers who positively impact the environment.
“The Give Wine a Future movement emerged from the urgent need for Ireland’s wine industry to confront climate change,” the company said. “With Europe facing severe climate-related events like wildfires, floods, heatwaves, and drought, immediate action is crucial to prevent escalating this crisis.”
To celebrate this milestone and discuss the opportunities of this strategic change, Findlater & Co is excited to host the second Give Wine A Future portfolio tasting event on 5 March at The Shelbourne in Dublin. The trade-only event will serve as a platform for industry leaders, sustainability experts, and trade customers to explore sustainable viticulture and discuss the future of wine.
The event will feature themed seminars, tastings, and discussions led by renowned wine experts and sustainability advocates, showcasing wines that meet the highest quality standards and reflect environmental stewardship.
“Findlater & Co believes that collective efforts can drive meaningful change in the face of the climate crisis,” the company added. “Our commitment to a fully sustainable wine portfolio is a step towards this goal. We invite our trade partners and industry colleagues to join us at the Give Wine A Future tasting event.”