Coca-Cola HBC supports #HomelessHydration campaign through bottled water donation
More than 5,000 bottles of DeepRiverRock donated to homeless charities by Coca-Cola HBC
Print12 July 2018
In support of the #HomelessHydration campaign, which has been working to ensure that those in need stay hydrated during the recent heatwave, Coca-Cola HBC Ireland and Northern Ireland proudly donated a quantity of its Deep RiverRock water.
The campaign, led by the charity Inner City Helping Homeless (ICHH), is concerned for those without shelter or living in emergency accommodation as temperatures reached record-breaking levels during recent weeks.
Coca-Cola HBC donated a pallet of 500ml water bottles to the ICHH group to support the effort, and an additional pallet has been provided to the company’s long-running charity partner Dublin’s Simon Community and a further pallet to Limerick’s Simon Community. In total, 5,184 bottles of Deep RiverRock water have been donated.
“Coca-Cola HBC has a proud history of supporting communities in need,” said Ciara Cashen, public affairs and communications manager at Coca-Cola HBC. “Homelessness in particular is an issue that many of our employees feel passionately about, and over the last two years, employee-led fundraising has raised more than €30,000 for our charity partner the Dublin Simon Community.
“We are therefore delighted to be in a position to further help support the efforts of Inner City Helping Homeless and the Simon Community,” Cashen added, “whose teams are working around the clock to ensure that those in need are supported throughout the heatwave.”
Anthony Flynn, CEO of Inner City Helping Homeless said the charity was sincerely grateful for the donation which “will help us support the homeless people that are out on the streets during the hot weather as well as the homeless services units that we have been redistributing stock to throughout the week.”
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