Celsius debuts four new flavours

Landing on shelves from February 2026, as consumers set New Year’s resolutions focused on health and wellness, the launch is designed to capitalise on seasonal interest in fitness and support incremental growth for retailers

Celsius will launch four new zero sugar, fruit-forward energy drink flavours across the UK and Ireland from February 2026

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Brand Central

Read More: Celsius fitness UK

Celsius, the functional energy drink brand formulated for active lifestyles, is kicking off the new year with the launch of four new zero sugar, fruit-forward flavours for consumers in the UK and Ireland.

The flavours – Sparkling Raspberry Peach, Sparkling Mango Lemonade, Sparkling Kiwi Guava, and Sparkling Strawberry Watermelon – are part of the brand’s core line-up that has helped make Celsius the fastest growing energy drink brand in the US.

February launch

Landing on shelves from February 2026, as consumers set New Year’s resolutions focused on health and wellness, the launch is designed to capitalise on seasonal interest in fitness and support incremental growth for retailers. The brand’s core range features clean, distinctive can designs aligned with the Celsius Live Fit ethos.

Garrett Quigley, president, Celsius International, said: “We are excited for consumers in the UK and Ireland to experience the latest innovation from Celsius arriving from February. We believe the zero sugar, fruit-forward flavours that distinguish Celsius from traditional energy drinks align with evolving consumer preferences for great taste without compromise. This innovation is designed to attract new consumers to the energy category and support value growth for retailers.”

The new flavours reflect Celsius’ focus on category growth through continued innovation, appealing to existing consumers while attracting new shoppers. They will be available across major retailers, convenience stores and gyms, supported by sampling, activations and in-store POS.

Sparkling Raspberry Peach and Sparkling Mango Lemonade will also be available in multipack format for the first time in the UK and Ireland, offering a “drink later” option that supports repeat purchase and household stocking.

Born in fitness, Celsius is a functional energy drink that combines caffeine and essential vitamins without sugar or preservatives. The product is positioned to support active lifestyles and everyday energy needs.

Read more: Celsius International appoints Garrett Quigley as president

© 2026, ShelfLife by Ryan Brennan

Read More: Celsius fitness UK

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