Aldi unveils revamped Kylemore Road ‘Project Fresh’ store
Aldi's Ballyfermot, Kylemore Road store becomes the latest outlet to transition to 'Project Fresh' design
Print10 November 2020
Aldi’s Ballyfermot, Kylemore Road ‘Project Fresh’ store has reopened its doors to customers following an extensive renovation project which has seen the store completely refurbished. Project Fresh sees Aldi invest €60m in revamping the layout and design of all of its 144 stores nationwide.
The newly refurbished store has received a full makeover in line with Aldi’s award-winning Project Fresh design.
Featuring the new layout, Aldi’s Ballyfermot, Kylemore Road store offers a wide selection of fresh food at the front of the store, hi-spec fixtures and fittings and new signage to create a more efficient and hassle-free shopping experience. The store will also be powered by 100% green electricity.
Aldi’s Ballyfermot, Kylemore Road store participates in Aldi’s national partnership with FoodCloud, donating surplus food to local charities daily. The store has donated over 12,142 meals to its charity partners to date. Aldi’s Ballyfermot store is also part of Aldi’s Community Grants network, with St. Lorcan’s Boys’ National School just one of several charities availing of the €500 bursary grant this year.
Derek Joyce, Ballyfermot store manager said of the new store: “The Project Fresh revamp of our store is great news for our customers. Its new spacious design makes for a very easy and enjoyable shop.”
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