Aldi reduces plastic packaging on Easter egg by 94%

Róisín’s Easter Egg Honeycomb

Róisín’s Easter Egg Honeycomb packaging is now 100% recyclable



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21 March 2024

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Aldi Ireland has recently announced significant environmental improvements to its Róisín’s Honeycomb Easter egg.

The discounter noted that is replacing plastic packaging on Róisín’s Honeycomb Easter eggs with cardboard and foil, which will see plastic packaging on the product reduced by 94%.

The remaining 6% represents the foil used to wrap the sweets, which as a soft plastic can be fully recycled through households’ regular domestic recycling bin, it added.

Commenting, Jason Carolan, plastics & packaging manager, Aldi Ireland, said: “We are eager to take a step towards eliminating plastics from our packaging, in line with our pledge for all of our packaging to be reusable, recyclable or compostable by 2025.

‘Continued commitment’ 

According to the retailer, this initiative ‘demonstrates Aldi’s continued commitment to its 2025 plastics and packaging targets and ensuring that all packaging will be reusable, recyclable or compostable’.

By partnering with suppliers who share their dedication to sustainable practices, Aldi highlighted that it continue to reduce the amount of plastic used across its Irish store network.

“Aldi remains committed to continue looking for innovative ways to make sustainable changes across our entire range providing customers with the same premium products in more environmentally friendly packaging,” Carolan added.

The sustainable chocolate eggs are currently on sale in all 161 Aldi stores across the country.

Read More: Aldi announces extended opening hours



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