Lidl Ireland launches ‘The Bakery’ café in Dublin, Limerick and Cork
Lidl has opened a new bakery concept in its stores in Dublin, Limerick and Cork, proceeds from which will go to the Jigsaw charity.
Print24 August 2018
Lidl Ireland has launched its new pop-up The Bakery, in aid of its charity partner Jigsaw, the National Centre for Youth Mental Health. Kicking off on Tuesday 21st of August, the mobile bakery will travel to 3 locations in Ireland; Dublin, Limerick and Cork, selling Lidl’s delicious bakery goods, while also hosting a range of evening activities that support mental wellbeing.
The Bakery encourages a relaxed environment to speak openly about mental health issues, advice and experiences over a cup of coffee in a warm and welcoming space. All proceeds from the events will be donated directly to Jigsaw. Throughout the four week campaign, 1c of every bakery item purchased in Lidl Ireland’s 156 stores nationwide will be donated to Jigsaw towards the good work that they do.
Commenting on the launch of the pop-up, The Bakery ambassador Maria Walsh, said The Bakery provides a safe space to relax and to speak about youth mental health or even lend an ear to someone who needs it most. “Youth mental health is something I am hugely passionate about,” Walsh says, “and we all have a role to play in this. Make sure to pop down to your local pop-up and take part in the fantastic evening activities which are sure you leave you feeling good inside – all in aid of youth mental health.”
Evening activities will be open for all to get involved; from meditation and acoustic evenings to laughter yoga, Singalong Socials and more, The Bakery creates a fun filled atmosphere for all to enjoy, all in aid of mental wellbeing!
To learn more about The Bakery, visit https://www.jigsaw.ie/events*
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