Xtra-Vision announces vending machine partnership with Supervalu and Centra

The Xpress machines stock 300 of the latest and most popular movie releases on DVD

Xpress DVD vending machines to be rolled out in over 100 Centra and SuperValu stores



29 April 2015

Share this post:



Xtra-vision is set to expand its Xpress DVD vending machines business, with the announcement of a new partnership with Musgrave, supplying to SuperValu and Centra. The partnership, which will commence immediately, will see new Xtra-vision Xpress vending machines installed in over 100 Centra and SuperValu stores throughout Ireland.

As the new Xpress machines will be located in areas of the country that currently have no Xtra-vision presence, this partnership gives SuperValu and Centra shoppers access to a convenient and low cost DVD rental service on their doorstep.

Since launching the Xpress vending machines in Ireland in 2014, Xtra-vision says it has experienced huge demand from customers, with over 55,000 people who want to enjoy a cinema experience in the comfort of their own home, and at a fraction of the price, currently using the service.

“With physical discs, both DVD and Blu-ray, remaining the primary format to watch movies in Ireland, the appetite for convenient movie rental options continues to grow,” said Gerry Butler, CEO of Xtra-vision.

Eamon Howell trading director of SuperValu and Centra said: “We have previously installed 20 Xtra-vision Xpress DVD vending machines to our stores in the Leinster region, with very positive consumer feedback. This partnership with Xtra-vision allows us to deliver a very convenient service to our customers in their local store – offering a home cinema experience to communities across the country.”

The machines stock 300 of the latest and most popular movie releases on DVD (with each machine carrying up to 900 discs at any one time), available to rent at a cost of just €2.99 per rental per night. Blu Ray titles are also available to rent at no additional cost. The DVD selection in the machines is changed every week, ensuring that the machines always have a strong selection to choose from.  The machines will also soon offer rental of the top Games titles.



Share this post:

Back to Top ↑

Shelflife Magazine