Smart stationery for school
With back-to-school season in full swing, demand grows for reliable, sustainable stationery from trusted brands like BIC, Reach and SolvX, helping students start the year prepared and confident, ShelfLife reports
Print21 August 2025
As September approaches, the back-to-school season brings a surge in demand for stationery that’s reliable, affordable, and ready to keep up with busy student schedules. Parents, teachers, and students alike are seeking products that combine everyday practicality with long-lasting performance, from smooth-writing pens to durable maths sets and precision correction tools.
In recent years, shoppers have increasingly favoured brands that balance quality with value, while also considering environmental impact. BIC’s dependable ballpoints, Reach’s robust geometry sets, and SolvX’s innovative correction solutions are staples in school bags across Ireland, trusted for their consistency and ease of use.
The back-to-school rush also highlights a growing appetite for sustainable choices. Recyclable materials, refillable systems, and products built to last are becoming key purchase drivers as families aim to reduce waste without compromising on performance.
Retailers who stock a well-rounded mix of classic essentials and eco-conscious options are best placed to meet the needs of today’s students, ensuring they start the school year equipped, confident, and ready to achieve their goals.
Reach Stationery
Reach Stationery range
Reach Stationery is one of Ireland’s leading stationery wholesalers, supplying an extensive range of products to retailers throughout the country. Along with Reach’s own brand, Supreme Stationery, the company also distributes a full range of other leading brands including Staedtler, Bic, Crayola, Stabilo, Sharpie, Pukka, Aisling, Casio and more.
Reach Stationery has a reputation for excellent customer service and their nationwide team of sales executives are always available to call in to discuss retailer requirements and to advise on how best to prepare for the busy back-to-school period. Their next-day delivery service is a huge advantage for any retailer who finds themselves out of stock of essential lines, while they also offer the option of placing advance orders for delivery at a later date.
Reach Stationery is truly a one-stop shop for all stationery requirements, from school to home and office. Its school range includes all essential classroom resources such as wall charts, notice boards, reward stickers, dictionaries and a selection of novels for the Leaving Cert and Junior Cert syllabus. The company also carries an impressive range of school bags, lunchware, partyware, hygiene products and till & visa rolls.
Reach Stationery operates an excellent website, www.reachstationery.ie making it very easy to browse their extensive list of products. Alternatively customers can contact their Customer Service team on 023-888 0414 or by email at custservices@reachgroup.ie to place an order or to arrange a call from one of their experienced sales representatives.
BIC pens: Creativity, colour, personality
GoMakeWow
The iconic BIC 4 Colours range continues to be a consumer favorite, with the campaign ‘A Pen for Every Side of You’ now live across a range of consumer touchpoints in the UK and Ireland. Showcasing consumers’ love for expressing their personality through the fun and modern pen designs, the range has more new exciting designs and inks to choose from, including 4C Smooth (40% smoother), Pastel and Gradient.
Colouring continues to see strong growth, with BIC’s ‘GO MAKE WOW’ campaign also live and showcasing a new packaging design, range of new products and campaign that encourages children to explore their creativity.
Finally, the world renowned and iconic top selling BIC Cristal pen has undergone a recent upgrade as the packaging moved from plastic pouches to cardboard boxes. As the iconic ball pen, BIC Cristal Original writes for up to 3km of ink, delivering value for money and a smooth writing experience, with a range of options from Original, Soft, Large, Fine, all coming in a range of colours.
As a full line supplier, BIC offers products for all stationery segments, from Ball Pens and Gels, to Colouring and Accessories.
To maximise the opportunity, orders can be made via your local BIC sales manager or via uksales@bicworld.com.
Solv-X expands stationery range and reach
Solv-X Smart Solutions
Solv-X leads the way in delivering high-quality, great-value stationery solutions tailored for the retail sector. Our recent acquisition of Belfast based Cards Galore Stationery business has seen our Stationery range grow to over 200 products that includes 100 own-brand products alongside trusted names like BIC, Papermate, Loctite, Sellotape, Crayola and Helix, Cards Galore have been the leading supplier of Stationery to the NI grocery market for over 30 years and we are excited about the opportunities provided in combining their range and customer base with our own,
Our direct from factory sourcing for our extensive own brand range means Supermarket and Convenience retailers can compete strongly with any discounters or stationery specialist retailers.
Post & Pack continues to offer the highest growth rates and look out for our new paper range later in the year.
To support retailers of all sizes, Solv-X offers a flexible suite of planogram options up to 3m and support retailers with investment in display fixtures as well as a program of special offers throughout the year.
We’re also excited to announce the recent launch of our new website, www.solv-x.com, where our full product range is now available to browse and purchase online. Designed for speed and convenience, the new platform makes ordering easier than ever and is a great support for our long-established and trusted national field sales team.
The full Solv-X stationery range is available online, via your local Area Manager, or by calling 042 9377055.
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