Simone Rocha designs West Coast Cooler Limited Edition

A new limited edition bottle designed by Simone Rocha, will hopefully mark the first of many high profile collaborations for the West Coast Cooler brand

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Off-trade

13 April 2012

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West Coast Cooler has launched its Limited Edition Collection, a design collaboration with Simone Rocha. Inspired by Rocha’s S/S 12 collection, a mix of transparent textiles encasing panels of lace and pieces of vintage embroideries which have been wrapped onto the West Coast Cooler limited edition designed bottle. 
 
Speaking on the launch of West Coast Cooler Limited Edition collection, Kate McCarthy, brand manager for West Coast Cooler said: “This was a fantastic partnership to work on and we were thrilled to work with Simone, who was also a great fit for the brand. We hope this will be the first of many high-profile collaborations for West Coast Cooler.” 
 
Rocha’s designs have generated great press recognition including the January cover of Elle featuring Lady Gaga in Rocha’s green tulle dress to Dazed & Confused and i-D magazine. Last September saw Rocha launch a capsule collection for Top Shop, and she presented her S/S 12 collection as a solo catwalk show during London Fashion Week. 
 
The West Coast Cooler Limited Edition collection in collaboration with Simone Rocha has been available nationwide since 19 March. It is available only on 750ml bottles in both Original and Rosé. 
 

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