Rennie Ice, the new cool way to relieve heartburn and indigestion

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Launched of the new look of SuperValu Mayfield that took place on 16 May 2024

New Rennie Ice relieves the symptoms of heartburn and indigestion and starts to work in just two minutes

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Brand Central

8 September 2011

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Rennie IceBayer Ltd officially launched new Rennie Ice with Johnson Brothers on 14th July in the Maldron Hotel, Portlaoise.  Rennie Ice is the new family member to the Rennie range, the market leader in the antacid category in groceries.*  Rennie Ice has a coolmint flavour offering a refreshing, cooling sensation to relieve the symptoms of heartburn and indigestion and starts to work in two minutes.  Bayer Ltd’s Sergio Schuler (country division head), Evelyn Quinn (Rennie brand manager), Garry Kennedy (grocery key account and trade manager) and Johnson Brother’s Peter Clarke and PJ Holmes presented new Rennie Ice and celebrated the official launch of Rennie Ice with the Johnson Brothers team.

Rennie Ice is presented in packs of 24 (RSP €3.29) and 48 (RSP €5.69) and is available nationwide.  

Rennie Ice will be supported by a new TV and outdoor campaign between Sept – Dec 2011.

Rennie2*Source: Grocery Market data AC Nielsen/antacids/Val&Vol/MATJUNE2011

 

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