December 22, 2025  |  Your latest trade news

Wishing you all a very Happy Christmas and a bright, hopeful New Year

News | The ShelfLife team offer our heartfelt thanks to our readers, advertisers, contributors, and friends

As the festive season arrives, I would like to extend warm wishes to all who have supported us throughout the year. From myself and the entire team at...

Bank of Ireland warns customers of ads impersonating well-known retailers

News | These ads often impersonate well-known retailers

Tesco reveals festive shopping habits

Brand Central | New research highlights Ireland’s last-minute Christmas shopping trends, forgotten essentials and evolving festive traditions

Brussels sprouts tops the Christmas 2025 shopping list

Brand Central | New data from Aldi Ireland shows that cream, champagne, and batteries are Irish Christmas essentials for 2025

Scally’s Centra trials Eggcheff

Brand Central | Scally’s Centra Tullamore becomes the first Irish retailer to trial Eggcheff, a new food-to-go egg solution

Bank of Ireland warns of smishing

Legal Guide | Bank of Ireland urges vigilance against smishing scams this Christmas, as fraudsters send fake texts to steal banking or payment details

Revenue seize €243k contraband nationwide

News | The seizure was the result of intelligence-led operations across Dublin, the Midlands and Rosslare Europort

Australia and New Zealand Tasting: sip, savour and win a trip

News | Trade buyers will sample over 350 wines at the Australia and New Zealand Trade Tasting in Dublin this February

Londis shortlisted for European Sponsorship Awards 2026

News | The nomination recognises Londis’ sponsorship of Season 12 of Ireland’s Fittest Family, which aired from January to February 2025

Guinness announces Live Nation Ireland/MCD entertainment partnership

News | Guinness has returned to Dublin’s 3Arena as part of a new live entertainment partnership, marking its first association with the venue in more than 15 years

Top 7 grocery retail stories from around the world

ShelfLife’s pick of the week’s top global industry stories

Claire MacCarrick from Irish Distillers elected chairperson of Drinks Ireland Spirits

She will succeed David Boyd-Armstrong of Rademon Estate Distillery in her new role

Simply the best

As 2025 draws to a close, ShelfLife takes a deeper look at the standout performers that shaped another dynamic year for grocery retail and the FMCG sector

Heineken Ireland has zero gender pay gap for 2025

Heineken Ireland reports near-zero gender pay gap and strong growth in female leadership in 2025

Thirst expands functional hydration presence

Functional hydration brand Thirst grows nationwide distribution, adding electrolytes and single-serve creatine to its range

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