New Kit Kat Chunky Caramel

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One of the nation's favourite treats just got a little sweeter as Kit Kat launches a new caramel variant of its successful chunky bar


Brand Central

16 November 2009

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Confectionery’s iconic brand Kit Kat, has launched the new Kit Kat Chunky Caramel.

Supported by a massive media campaign, Nestlé claims the new impulse chocolate bar will build on the growing success of the Kit Kat brand.

Kit Kat Chunky Caramel offers the thick milk chocolate and crisp wafer that consumers know and love, combined with golden caramel to deliver an intense caramel hit “like no other.” Nestlé also advises retailers to stock up now, as it is confident the new product will attract new consumers and drive incremental sales and profit.



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