Lidl Ireland to launch The Bakery café in Dublin, Limerick and Cork
Lidl is 'baking a difference' in aid of Jigsaw; encouraging the public to check out its mobile bakery on its travel to three locations in Ireland; Dublin, Limerick and Cork
14 August 2018 | 0
Lidl Ireland is launching a new pop-up, ‘The Bakery’, in aid of its charity partner Jigsaw, the National Centre for Youth Mental Health.
Kicking off on Tuesday, 21 August, the mobile bakery will travel to three locations in Ireland; Dublin, Limerick and Cork, selling Lidl’s bakery goods, while also hosting a range of evening activities that support mental well-being.
In a press statement, Lidl said The Bakery encourages a relaxed environment to speak openly about mental health issues, advice and experiences over a cup of coffee in a warm and welcoming space, with all proceeds from the events being donated directly to Jigsaw.
In fact, throughout the four week campaign, 1c of every bakery item purchased in Lidl Ireland’s 156 stores nationwide will be donated to Jigsaw towards the good work its team do.
Jigsaw provides free, confidential and professional support to young people between the ages of 12 and 25 in 13 locations nationwide. Lidl Ireland recently announced the launch of a three year partnership with Jigsaw, which saw Lidl pledge to donate 1 million to the charity over the three year partnership. The partnership also aims to raise awareness of Jigsaw’s #OneGoodAdult campaign. This encourages young people to confide in one adult in their life, be it a parent, sibling or teacher, to gain support and advice. It also encourages listening, encouragement and awareness to become ‘One Good Adult’ to a young person in their life.
Commenting on the launch of the pop-up, The Bakery ambassador Maria Walsh, said: “Youth mental health is something I am hugely passionate about and we all have a role to play in this. Make sure to pop down to your local pop-up and take part in the fantastic evening activities which are sure you leave you feeling good inside, all in aid of youth mental health.”
Evening activities will be open for all to get involved; from meditation and acoustic evenings to laughter yoga, ‘singalong socials’ and more. Booking is required; spaces for activities are limited so follow the link below to sign up to avoid disappointment.