Jameson seeks graduates
Jameson’s Graduate Recruitment Programmes, entitled ‘The Vital Ingredient’, are up-and-running again this year offering graduates the opportunity to join Jameson Whiskey.
21 November 2013
Now entering its 23rd year, the Jameson Brand Ambassador Programme for graduates with Business, Marketing or Languages qualifications has launched many careers within Irish Distillers and the wider Pernod Ricard group. This Programme offers graduates a real opportunity to hone their commercial instincts by working with the world’s fastest-growing whiskey brand.
The second programme, the Jameson Graduate Distiller Programme for graduates with Science or Engineering qualifications, will see successful candidates being offered a two-year placement working as a Jameson Graduate Distiller at either Midleton Distillery in County Cork or the Bottling and Logistics site in Dublin. This programme offers graduates the chance to kick-start their career in a challenging role working alongside IDL’s Senior Production Team.
Both programmes are crucial to the development of the Jameson brand in international markets.
Sinéad D’Arcy, Jameson Graduate Programme Manager, explained, “With 77 Jameson Brand Ambassadors currently working in 42 international markets and four Graduate Distillers working in Midleton and Dublin, we’re proud to be providing Irish graduates with invaluable experience in the areas of sales, marketing and production, with both Programmes offering real long-term job opportunities within the Irish Distillers Pernod Ricard global network. Working with McCannBlue on The Vital Ingredient campaign, our aim is to ensure the combination of highly-targeted on and offline activity is effective in reaching our marketing and ultimately our recruitment goals for this year’s graduate programme intake.’’
Many of those who join the Brand Ambassador Programme have gone on to build excellent senior careers within the Pernod Ricard group with some reaching board level.
As part of the application process, graduates are tasked with the challenge of creating a two-minute video where they’ve the opportunity to demonstrate their suitability for these exciting and challenging roles. Applicants can view the graduate films and find out more about how to apply for both programmes by logging onto www.thevitalingredient.ie.
In 2012 the campaign resulted in over 28,000 unique users to the site, 1,835 registrations and almost 400 completed applications. Of the completed applications received one in four were invited to attend an Assessment Centre as part of the selection process last year.
This year the Vital Ingredient campaign is supported by display and social media activation and will run until January. The closing date for applications is 12pm on Monday 20th January 2014.