Heineken wins 3 Advertising Awards
Heineken claimed three of the top prizes at the 24th Outdoor Advertising Awards, winning the Best Outdoor Campaign (Heavyweight), the Best Integrated Campaign (Outdoor & Other Media) and the overall Grand Prix category.
31 October 2013
The Outdoor Media Association, representing 98% of the outdoor advertising industry throughout Ireland, hosted the Awards which strive to consider creative design and media planning in the judging process.
Heineken was awarded the top prize in three of the categories thanks to its Heineken Cup ‘Good to the Last Drop Kick’ and ‘It’s Coming to a Head’ ads displayed around Ireland as part of the ‘Get In The Game’ campaign in the build-up to the 2013 Heineken Cup final held at Aviva Stadium.
Heineken Sponsorship Brand Manager Karl Donnelly said the three awards were great recognition for what was and continues to be a highly successful campaign for Heineken.