Get your dancing shoes on to win €250 for a good cause!

Kernan’s Eurospar in Newtowncunningham in Co. Donegal performing the Jerusalema Challenge

ShelfLife to donate €250 to the winning grocery retail team's chosen charity or local community group



12 February 2021

Share this post:



Are you and your team* taking part in the Jerusalema Dance Challenge?

Send your socially distanced Jerusalema Challenge video to by Friday, 26 February 2021 and we will feature your efforts on

ShelfLife will then select a winning grocery retail team and donate €250 to the winner’s chosen charity or local community group.

A number of retailers have already demonstrated impressive moves by getting into the dance craze that has captured the imagination of the world and has everyone from yoga instructors in Tibet to Gardai in Templemore and beyond wanting to be a part of the latest online sensation.

An honourable mention must go to Eurospar supermarket retailers who are injecting some added fun to their days of serving their local communities. Kernan’s Eurospar in Newtowncunningham in Co. Donegal and Liddy’s Eurospar in Ennis, Co. Clare recently posted their versions to their social media pages. Click here to check out Kernan’s Eurospar and here for Liddy’s Eurospar’s answer to the latest craze.

Meanwhile Lidl Ireland, Aldi Ireland and Ryan’s SuperValu in Glanmire have all also uploaded impressive versions, which can be viewed here.

Showing Lidl Ireland’s support for Jigsaw, a charity focusing on young people’s mental health, its version sees staff in Antrim, Galway, Kildare, Offally, Tipperary and Westmeath strut their stuff in parking lots, storage areas and shopping aisles. The Lidl team in Enniscorthy in Wexford dance in front of some stunning natural scenery, while head office staff perform the challenge on the roof of Lidl HQ.

How will you make your video stand out? We look forward to seeing your team pull their best dance moves!

*(Open only to teams operating within Ireland’s grocery retail/FMCG sector)



Share this post:

Back to Top ↑

Shelflife Magazine