Applegreen leading the way at Bloom

The Bloom festival is set to take place in Dublin's Phoenix Park this bank holiday weekend, with hundreds of thousands of visitors expected. Applegreen is one of many brands getting involved, by sponsoring the popular Sculpture Gallery area of the festival.

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Brand Central

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28 May 2019 | 0

The highly popular Bloom festival returns to Dublin’s Phoenix Park this week, with Applegreen supporting the event with its sponsorship of the Sculpture Gallery in association with the Kildare Gallery and Bord Bia. The Sculpture Garden is an outdoor gallery in the heart of the food and horticultural festival promoting art and sculptures created by Irish artists.

Commenting on the Bloom sponsorship, Aisling Ryan, head of marketing with Applegreen said the forecourt retailer is passionate about change for the environment and aligned to the values of Bord Bia. “Bloom will provide the perfect stage to showcase the dedication of our baristas to serving great tasting, freshly brewed coffee,” Ryan said, “and for people to try our range of tasty treats.”

Exclusive to Bloom, any purchase of Applegreen’s ‘Cup for Life’ reusable cup will include a free coffee. 

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