New top end retailer to enter Irish market
A new 15,000 sq ft supermarket featuring lots of fresh food and premium produce is planned for the the old SuperValu premises in the Shankill shopping centre, Co. Dublin
Print10 October 2014
A new retail concept is to enter the Irish market and will open its first store early in the coming months. The new store will be located in the old SuperValu premises in the Shankill shopping centre, Co. Dublin. Construction is well underway but initial plans to open before Christmas are now looking unlikely, with a new deadline of January.
The Shankill shopping centre is owned by a company called Bilaro, which is linked to Maxima, a Lithuanian chain. Maxima has around 500 stores across the Baltics, Bulgaria and Poland. It also owns 199 Supersol supermarkets throughout Spain.
According to the Irish Times, Bilaro’s directors are two Lithuanians, Airidas Kondratas and Aurimas Zimnickas, who work for Agile Investment, an investment arm of Maxima.
A source told ShelfLife that the 15,000 sq foot supermarket will be similar in concept to a Superquinn store, featuring lots of fresh food and premium produce and it is believed the company picked the area because it has a high volume of affluent shoppers. There are plans in place for more stores in Ireland but the company are waiting to see how the first store trades before launching these.
The Shankill centre was once owned by Select Retail Holdings (SRH), the consortium that bought Superquinn from Feargal Quinn, but was bought out of receivership in 2011 by Musgrave.
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