Brexit causes UK newspaper sales spike

The sales increase demonstrated the fact that “readers have always turned to newspapers at times of national significance and continue to do so,” said Rufus Olins, chief executive of newspaper industry body Newsworks

ABC figures show 90,000 extra newspapers were sold each day in June compared to the previous month

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27 July 2016 | 0

While the Brexit vote provoked a divisive response, one sector that unilaterally benefited was the UK’s newspaper category.

The Guardian reported that some 90,000 extra newspapers were sold each day in June compared with May, according to Audit Bureau of Circulations (ABC) data.

Within the daily market, The Guardian achieved the largest rise of 3.63%, while The Telegraph (in favour of Brexit) rose by 1.12% and The Daily Mail only managed a 0.28% boost.

Meanwhile, the Sunday titles achieved the largest spikes – particularly during the weekend of the vote on 23 June, when double-digit sales increases occurred.

The sales boost was no doubt music to the ears of the UK’s National Federation of Retail Newsagents (NFRN); a pro-Brexit campaigner.

For more information on the newspapers that recorded the largest increases, The Guardian’s report can be viewed here.

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