Australian wine exports jump 14% to A$2.1 billion

First time growth has been recorded in each of the top 15 exports markets within a calendar year for Australian wine

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21 January 2016 | 0

The value of Australian wine exports jumped 14% to A$2.1 billion (€1.33 billion) in 2015, reaching its highest value since October 2007, according to Wine Australia’s ‘Export Report December 2015’.

“Pleasingly, the value of Australian wine exports grew in each of the top 15 export markets in the year ended 31 December 2015,” Wine Australia CEO Andreas Clark said.

‘This export growth should be warmly welcomed by the Australian grape growing and winemaking community as it is largely a result of their hard work,” Clark added.

Guy Adams, managing director of Langhorne Creek wine company Brothers in Arms, attributes its export success in the important US market to “a significant investment in time and cash”, “patience and persistence” as well as “having access to a consistent supply of quality product at the right price”.

This is the first time that there has been growth in each of the top 15 markets (of which the US is number one in value terms) in a calendar year. The strongest growth was in China, which grew 66% to A$370 million.

Meanwhile, the value of exports increased at each price point and the largest increase was in wines with a free on board (FOB) value over A$10 per litre. Sales of these wines grew by 35% to a record A$480 million and they now make up 23% of the value of Australia’s wine exports.

Bottled wine has been the key driver of the export success. Bottled exports increased by 17% to $1.6 billion and the average value increased by 7% to $5.20 per litre. This is the highest value since 2003 on a calendar year basis.

Impressively, there were 1,517 active exporters in 2015 (up from 1,395 in 2014) and Australian wine was exported to 122 destinations.

Exports to our closest neighbour, the UK – which incidentally is Australia’s number one market by volume – increased by 0.2% to $376 million.

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